Penny Sansevieri
Penny C. Sansevieri, CEO and founder of Author Marketing Experts, Inc., is a book marketing and media relations expert whose company has developed some of the most cutting-edge book marketing campaigns. Visit <a href="http://www.amarketingexpert.com" title="http://www.amarketingexpert.com" target="_blank">http://www.amarketingexpert.com</a>
Articles by this Author
Keywords are all the buzz these days, but the migration of keywords from what they were a year or two years ago to where they are now is a different thing altogether Authors, entrepreneurs and business owners know they need keywords in their web site, in their press releases and in their articles but they don’t often know how to find these keywords or what the best keywords are to use
It’s no secret that the ’Net keeps changing all the time; what is a secret to many is how to make the most of the ’Net and sell some books When it comes down to it, that’s the #1 focus of publishers and authors alike
What happens if you build a website and no one shows up You spend hundreds, maybe thousands of dollars on a site that gets a few visitors at best and certainly isn’t selling your books
A few weeks ago I had an author call me in a blind panic - someone had reviewed her book online and it wasn't good, in fact it was downright nasty She was horrified, and the worst part, there was very little she could do
Did you know that if you're marketing your book to sell books, you may be marketing for all the wrong reasons Why