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What is CRM and How Can it Help Recession Proof Your Business?
http://www.thinktankarticles.com/articles/16020/1/What-is-CRM-and-How-Can-it-Help-Recession-Proof-Your-Business/Page1.html
Antony Dutton
Antony Dutton is CEO of Aaromba Technologies. Aaromba uses best of breed technology and methodology for solutions to improve sales and marketing for CRM software including Microsoft CRM Software and Goldmine CRM Software. <a href="http://www.aaromba.com" title="http://www.aaromba.com" target="_blank">http://www.aaromba.com</a> 
By Antony Dutton
Published on 11/11/2011
 
Customer relationship management (CRM) can be described as the art or science of using information to find, acquire and retain customers It covers a wide range of people, processes, and technology questions associated with marketing, sales, and service